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Our sites are part of the Google AdWords network, which includes thousands of
other websites.
You can easily establish an AdWords account with Google.
It takes just a few minutes on their website. This
will place your ads on numerous sites in their network—including
ours.
The big advantage of the Google AdWords program is volume.
Your ad can appear on hundreds, if not thousands, of
investment-related websites, generating numerous clicks each
day.
Google AdWords has the disadvantage of not distinguishing
professional from retail investment sites. There aren't that
many quality sites catering to a professional finance
audience, and you should expect some of your clicks to come from retail investment sites.
Google's AdWords program can also be expensive, with ads
often costing several dollars a click.
In summary, this program is appropriate if you need a high
volume of clicks and don't mind paying a lot per click. It is also appropriate if
your product or service is for retail investors (or both
retail investors and finance professionals).
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